Over the course of 10 days in October 2017, 10 Prospective CEOs, successful entrepreneurs from across the United States, came together to confront 10 global problems facing cities.
The goal? To each create a new venture based on a new product or service that can change the world. These ventures are for-profit initiatives that attack one or more global issue that were identified during the program in a way that only entrepreneurs can do, as opposed to how current bureaucracies are failing to do.
Seasoned CEO, Ari Kaufman examined the lack of access to water quality data and actionable information. He considered how water management systems, like in Flint, Michigan lacked flexibility and transparency, preventing people from seeing the catastrophic event that was happening right under their feet. Over 70 people were rushed to the hospital in critical condition and 12 people died.
According to Ari, the lack of actionable information about our drinking water is a global problem. Knowledge about the quality of the water consumed in the home is a critical place to start.
After a sequestered ten days, Ari introduced The Waterlyzer, the first in-home device that connects to a smartphone for analyzing and identifying contaminants in drinking water. Helping municipalities crowd-source critical information about the quality of water that is streaming from the tap opens the door for utilities and consumers to see what is the water. Activated consumers and progressive utilities can use this intelligence to work together to fix aged and failing infrastructure and ensure pure safe water into the future.